This is my mind map i have drawn out with ideas for my FMP. I have branches coming out of each idea explaining what is involved in the making of the video if i pick this idea, and some pros and cons of each video.
SWOT Analysis
My first idea for my Final major project is a music video for the song Time of your life by Green Day. The idea for the video is to have the actor with his guitar in different locations playing and singing the song. The official video for the song had the singer with his guitar singing the song so I'm taking the original idea and expanding on it to make it my own. I think with a acoustic song like this you have to show the person playing it. If you have a slow song with a narrative video and not showing and performance the audience get board and switch off from what the video is trying to show. If you show a peformance video for a song like this the audience feel the emotion of the song more.
My second idea is a video for the song Clairvoyant by The story so far. Again like this first one it is a emotional break up song. But for this music video i want to do a narrative story to the video instead of performance. I want to follow the lyrics in the song and do a video surrounding a break up. But i want to follow the couple through the good times in their relationship eventually ending in the events that ended it.
My 3rd idea is for the song outro by M83. This song has only a few lines of lyrics in so i can't really follow a narrative based on the lyrics. So my idea for the video was to show a boy who has lived in a apocalypse for about year. The video will show how the boy has adapted to life with no other humans around him.
Finally idea
Through careful consideration and looking at my SWOT analyses and mind maps i have finally chosen to do 2 Music video for my final project. I will be doing the songs Clairvoyant and Time of your life. I think these 2 videos will let me try out new things i haven't try before. For the video for Time of your life i will be doing a performance video. The actor in the video will be shown in various location playing the song and also showing the effects on the break up on him. This will let me dry out a new editing style i have never tried before, Syncing up the miming to the actually song. The video for Clairvoyant will be using 2 cast members and showing them through different stages of their relationship eventually ending in the break up. I am using people that are currently doing acting courses and also i don't really know well. This will introduce me to getting to know peoples acting styles and working with people i have never worked with before which is a vital skill in the film industry.
Research
For the start of my research i wanted to know peoples views on my idea for the videos and to get some idea on what people wanted to see. I create a survey and posted it on my social media sites to see what the results would be.
The next question i asked was are they male or female, as you can see by the results 80% are male. From these results it has given me the idea of maybe showing the break up through the mans perspective and how he feels about it. That way the video can be more relatable to the majority of the audience.
Th nest question i asked was for a song about a break up would they rather see the narrative of the story follow the meaning of the lyrics or would they rather see a different type of narrative. From my survey i can tell that people in my target audience still want to see music videos about a break up and that it has been over done. This shows my idea is still relevant to theses people.
The last question i asked on the survey was, For a emotional video would you rather see dark colours used or light colours. From the answers on my survey it lets me know that most people want to see dark colours used in the video. This has told me when i come to post production
i will make the video darker using colour correction tools.
To also see if my idea for the video is still something people want to see i looked up recently released emotional break up songs on youtube and see the reception they had received.
One of the songs i looked at was the song Amnesia by the band 5 Seconds Of Summer. This is a song which was released around 9 months ago and surrounds the story of a break up. As you can see the video has got over 20 million views and over 300 thousand likes on the page. This shows that this style of music video is still very popular among teenagers and young adult showing that there is still a audience out there that would want to watch my music video.
To make sure my video does break any ethnical issues i will make sure both the male and female in the video are represented as equal and as strong individuals. I will also get all the cast involved to sign actors contractors as to not brake and legal issues
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